Should You Have Guests On Your Podcast?
Like all questions in podcasting the answer to whether you should have guests on your podcast is “it depends”.
But there’s a good reason for this. It all depends on your podcast and what the point of your podcast is.
Is your podcast a way of building up your reputation, your authority and to show off your knowledge? If so then you need to think hard about whether a guest will help you achieve that.
There are two types of guests:
The Expert and The Case Study
There are others who can appear on your show - listener questions or comments but they are contributors, not guests.
The expert is the guest who knows more than you about a particular subject.
The Case Study is somebody who has gone through or experienced what you talk about.
When you are planning your podcasts - using the framework I gave you - then you’ll see where you want a guest to come on.
Podcast Planning Tool Kit waitlist is here
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